I had a really great question from one of my beautiful members of the free facebook community. Claudia was wondering Online Business or Local, Which Is Better? If you already have both of those things going for you, which is better? From her perspective, they’re both very different. Since I have experience with both of those two worlds, I would agree with her. However, to come a little bit full circle on that thought, I do believe there are a lot more similarities than we realize.
Online Business or Local, Which Is Better
So, to get a little clearer on this thought. When you just have a local business, it’s still pretty important to have an online presence. You’re obviously focusing on being a better pillar in the community, and networking more one-on-one, but it’s still important to have a website, or at least be on Facebook. I mean, everyone is on Facebook, which means you have to be on the top of their minds.
Now, if you’re going to have a virtual model for your business, there’s always a big, big emphasis on creating your presence online. However, I think it’s just as important to create your presence locally, too. You don’t need to emphasize it as strongly as if you had a brick & mortar business, but word of mouth spreads like fire, and can really help you excel in your online business too! These are where I see the most similarities between the two.
So, which one is better? You know, I don’t think it’s an either/or situation. I think it’s more about understanding what type of business that you want, and how you want to structure it to meet your lifestyle goals!