Making the Maven Episode 105:
How Many Customers Does It Take to Grow a Six Figure Business?
Jason Van Orden has been an online marketer for the last 13 years and has launched over 60 online courses, has 7,000 students, and has done $7 million in revenue. On the show, Jason discusses where online marketing is going, how to grow your email list where you can successfully grow a 6-figure business, and how he ‘overcame’ imposter syndrome.
Key Insights & Aha Moments
First things first, is Jason still in a band?
Truth be told, Jason had no idea he’d end up as an entrepreneur.
Why did Jason quit his job cold turkey?
Do you have the confidence in yourself to rise to the occasion and figure it out when things go wrong?
How much does mindset play into Jason’s day-to-day life?
Despite the amount of success Jason has received, when he tried to start something new, he had impostor syndrome.
When it comes to online marketing, how does a total newbie get into this field?
With the popularization of the internet, more people are able to show up and be seen. The gatekeepers have essentially been removed.
If we depend only on those blockbuster #1 sellers, they are only capable of solving a fraction of the world’s problems. This is why the world needs small businesses and people like you.
If you have 3,000 people on your email list, you are able to tap into a six-figure business.
*How does someone first grow their list to 3,000 people?
Jason stays connected with his community by having zoom chats with them. This allows him to understand his target audience a lot better.
Is it possible for you to be too niche or too targeted?
Show up consistently and results will start snowballing for you.