You Invest in Your Craft, Yet You Don’t Invest in Your Business
Lori Kennedy

Lori Kennedy

Making the Maven Episode 113: The journey looks so different for everybody. Just keep in mind the real success is in the progress.

 

Lori Kennedy is the Founder of The Wellness Business Hub, a website that offers health and wellness professionals resources on what they need to know to launch a successful practice. For so many students who recently graduated, they are not equipped with the knowledge of going out there and making their own business succeed. When Lori started her own practice, she made so many mistakes and wished she had a place like The Wellness Business Hub to go to. On the show, Lori discusses why single sessions don’t work for your patients or your business, how owning a business isn’t always for everyone, and so much more!

Key Insights & Aha Moments

 

*Before we get started with today’s interview, don’t forget I have a new freebie for you!

*It’s hard to find other local practitioners who want to collaborate. It’s the scarcity mindset!

*How did Lori become a wellness practitioner?

*Lori has never worked in a 9-5 office setting. She always knew she wanted to go into this field.

*It’s painful to change, so that means the pain you experience has to be so great that it’ll motivate you to find alternative solutions.

*Do you want to work evenings and weekends? Is that’s what’s best for your lifestyle? No? Then why are you doing it?!

*After you get out of school, it’s so hard to make the mental shift that you’re now, also, starting your own business. So many wellness practitioners invested in their craft, but don’t even invest in the business side of things!

*If you want to stay at your full-time job and help people for free, that’s okay too.

*Starting your own business isn’t for everyone. It takes a lot of self-work.

*Unfortunately, it’s not profitable nor is it helpful to only see a client one time. So, why are we selling only single sessions?

*What’s your ‘why’ to being a health practitioner? Like, the real why behind why you do what you do?

*The only reason why someone doesn’t take action is because of what’s going on inside their head.

*Lori has a course on how to create your own signature program without overwhelming yourself!

TIPS DISCUSSED IN THIS EPISODE

The more collaborative I am, the more open and transparent I am with my peers. Click To Tweet The pain has to be great enough to motivate you to change. Click To Tweet Oh man, I gotta sell, I gotta sell my services, but all I really want to do is help people! Click To Tweet

Mentioned in This Episode

Michellemcglade.com

5 Steps to a Waitlist Wellness Practice — Freebie!!

Wellness Marketing Master Class

Thewellnessbusinesshub.com

Thewellnessbusinesshub.com/maven

Thewellnessbusinessacademy.com