You can’t be a healer without a sustainable business model!
Jeffrey Grossman graduated with a B.S. in communication and advertising, but after working for both small and large advertising agencies for 15 years, he stumbled upon an epiphany. Jeffrey was tired of working for somebody else. He wanted to be a master of his own domain and set his own work hours. So, what did he do? He quit and studied acupuncture, and later opened his own practice. However, that was only the beginning of the journey. Find out more about Jeffrey’s struggles and successes on this week’s episode.
Key Insights & Aha Moments
*If you told Jeffrey he’d be living in Hawaii 6 years ago, he’d wouldn’t have believed you.
*So, who is Jeffrey? Jeffrey works as an acupuncturist, but no longer has his brick and mortar practice.
*How did Jeffrey get into acupuncture if he has a background in advertising and marketing?
*What has contributed to Jeffrey’s success over the years?
*Jeffrey spent $15,000 on his first mentor/coach. He has since spent over $100,000 on mentors, and it has been worth every penny.
*Before getting a coach, Jeffrey was spinning his wheels and getting NOWHERE!
*As health and wellness practitioners, we’ve seen the amazing benefits of our work, so why should we keep that message to ourselves?
*You can’t do what you’re the best at, if you don’t have clients coming in! This is why a business and risk-taking mindset has to come first!
*By the way, not everybody is cut out to own a clinic. That lifestyle or business model may not be for you, and that’s absolutely okay!
*When we work with other people, we’re not alone, and our struggles become easier to manage.
*If you want success in your business, you have to set both long-term and short-term goals!
*Remember, success doesn’t happen overnight!
*Jeffrey will be hosting an online event this October 31st. Find out more about the AOM Summit 2016 towards the end of the interview!
Jeffrey’s interview was great, especially about working with other wellness practitioners to help share a bit of the burden of what you’re going through. It made me think back to when I was first starting my own business. If I had an extra $400, where would I have spent it? Looking back and knowing what I know now, I would invest a chunk of my money on professional photos. Why? Because they go such a long way to presenting a respective and trustworthy image of yourself for future clients.
Mentioned in This Episode
Connect with Jeffrey
It’s all just a series of small choices in one direction. Click To Tweet So many practitioners struggle and a big part of it is we’re not given the right tools on how to grow our practice. Click To Tweet What’s the one thing you can do today to make tomorrow different? Click To Tweet